About

Jacob’s journey into the outdoors has been nothing short of an odyssey—a quest that’s taken him from the ancient coral realms of the Great Barrier Reef to the high reaches of alpine peaks in the European Alps. Born in Germany but destined to roam, he grew up captivated by landscapes that stirred his soul and shaped his path, whether he was scrambling up jagged cliffs or crossing wildflower meadows. What began as a designer’s journey, building brands for outdoor adventures from behind a desk, has evolved into a lifestyle of guiding and storytelling across mountains, forests, and oceans.

Now traveling through Central America, Jacob is on a new chapter of exploration. Between tasting street tacos and mastering Spanish one phrase at a time, he’s planning to volunteer as a hiking guide in Guatemala—a step that aligns his guiding skills with his desire to share the magic of the outdoors with others. His days are a blend of cultural discovery and environmental passion, fueled by a drive to connect travelers with nature responsibly.

With over 14 years in brand and advertising design, Jacob sees creativity as a bridge—a way to bring people closer to the outdoors and empower them to explore with purpose and respect. His work in retail and tourism has shown him the power of thoughtful design and sustainable practice, and he continues to champion experiences that inspire others to leave only footprints, while taking memories that last a lifetime.

Whether he’s teaching guests to paddle through calm coastal waters, guiding hikers along a pristine mountain trail, or crafting visuals that inspire adventure, Jacob’s mission remains: to be a storyteller for the wild, an advocate for responsible exploration, and a guide for those looking to find their way back to nature.